Media Buying

Maximise your impact with precision media buying: Navigate the media landscape to deliver your message to the right audience at the right time at the right price

MEDIA BUYERS WITH 20+ YEARS EXPERIENCE

STRATEGISTS WITH DECADES OF EXPERIENCE

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Strategic Media Buying

At Barking Dog Marketing, we understand the critical role that effective media buying plays in shaping the success of your brand.

Our dedicated team specialises in navigating the ever-evolving landscape of advertising channels to ensure your message reaches the right audience at the right time. From negotiating optimal rates, placements to harnessing data-driven insights, we are your trusted partner in maximising the impact of your media investments.

services

Media Buying services to help your business grow

Let us help your brand achieve it’s ambition and exceed your growth targets

Television & Radio Buying

Leverage our strategic approach and enjoy the broad reach of traditional TV and radio, securing prime slots that resonate with your target demographic for maximum impact and performance for your brand

Print Media
Buying

Tap into the tangible appeal of print media, from newspapers to magazines, selecting publications that align with your audience's interests and habits.

Outdoor & OOH Advertising

Expand your presence with strategic placements in outdoor and out-of-home advertising, including billboards, transit ads, and digital displays in high-traffic areas.

Sponsorships & Partnerships

Boost brand visibility and network through event sponsorships and strategic partnerships, aligning with events that reflect your brand values and attract your target audience.

Influencer & Sponsors

Collaborate with influencers and leverage sponsored content opportunities to authentically engage with niche audiences and enhance brand credibility.

Digital Media Buying

Navigate the digital landscape with targeted ad buys across social media, search engines, and programmatic platforms, ensuring high visibility and engagement.

Cross-Platform Coordination

Ensure cohesive messaging and optimal impact with coordinated campaigns across multiple media platforms, tailored to engage your audience at various touchpoints.

Direct Mail Campaigns

Employ targeted direct mail campaigns that deliver personalised messages straight to the doorstep of your potential customers, offering a tactile brand experience.

How it works

Easy ways to get started

Step 1

Brand Health

Contact Barking Dog and we will conduct a Brand health review of your business

Step 2

Startegic Proposal

A customised proposal will then be developed for your brand

Step 3

Planning

A detailed plan will then be developed with exectional timeframes

Last Step

Take Off

It's then time to watch your brand soar and reach new heights.

Strategic Media Buying Excellence

Elevate Your Brand's Impact Today!

At Barking Dog Marketing, we understand the critical role that effective media buying plays in shaping the success of your brand. Our dedicated team specializes in navigating the ever-evolving landscape of advertising channels to ensure your message reaches the right audience at the right time. From negotiating optimal placements to harnessing data-driven insights, we are your trusted partner in maximising the impact of your media investments.

Our Approach

Harness the Power of Targeted Placements

Our expert media buying team goes beyond traditional approaches, utilising data analytics to identify the most effective channels for your brand. We tailor our strategies to align with your business objectives, ensuring every impression counts and contributes to your overall marketing goals.

Negotiating Power

Securing Cost-Effective Solutions

With extensive industry knowledge and negotiating prowess, we secure cost-effective media placements without compromising on quality. Whether you’re targeting specific demographics or aiming for broad exposure, our team works diligently to optimise your budget and deliver exceptional value.

Multi-Channel Expertise

Navigating Diverse Advertising Platforms

From digital to traditional media, we specialise in navigating a spectrum of advertising platforms. Whether it’s online display ads, social media campaigns, or traditional broadcast, we create integrated media plans that maximize your brand’s visibility across diverse channels.

Data-Driven Decision Making

Precision in Every Placement

Our data-driven approach ensures that every media placement is backed by insights and analytics. By continually analysing performance metrics, we refine our strategies to enhance your campaign’s effectiveness, driving better results and a higher return on investment.

Ready to grow faster?

Proven expertise in optimising media budgets for maximum impact.

Dedicated team staying ahead of industry trends and emerging channels.

Tailored strategies aligned with your unique brand and business goals.

Transparent reporting and analytics to measure and improve campaign performance.

Get a free Quote

Why Choose us

Building brands is our business

Let us help your brand achieve it’s ambition and exceed yout  growth targets

Smart Solutions

Our unique approach sets us apart as we specialise in crafting top-notch strategies that not only boost revenue but also fuel substantial growth

Brand Growth

We are driven by our unwavering commitment to achieving results, and your brand is placed in the most capable hands to guarantee its excellence

High Conversions

In the past five years alone, we've successfully generated more than $2 billion in leads for our valued clients

Expert Team

Our dedicated team of international experts is driven by a relentless commitment to achieving the highest quality results

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Testimonial

What they say about us

We are more than happy to put you in touch with any of our clients so you can hear it for yourself

FREQUENTLY ASKED QUESTIONS

No one is as obsessed with Media Buying as we are

Media buying is a critical component that ensures your marketing message is delivered effectively to your target audience through the most appropriate channels, enhancing your overall marketing strategy's reach and impact.

Digital media buying offers more precise targeting, real-time bidding, and detailed analytics compared to traditional media buying, which is often broader in reach and less flexible in terms of targeting and measurement.

We maintain transparency by providing detailed reporting on where your budget is spent, the performance of each placement, and the overall ROI of your campaigns.

While media buying significantly increases visibility and engagement, sales depend on various factors, including product/service appeal, market conditions, and the effectiveness of the overall marketing funnel.

Your media buying strategy should be reviewed and potentially adjusted on an ongoing basis, especially in response to campaign performance data, market trends, and changes in your business objectives.

Audience segmentation allows for more targeted and effective media buys by identifying specific groups within your broader target audience, enabling personalised and relevant ad placements.

The ad creative is crucial as it's the component that communicates your message and engages your audience; even the best-placed ad can fall flat without compelling and relevant creative content.

ROI is measured by analyaing the cost of media buys against the outcomes they generate, such as increased brand awareness, website traffic, leads, and conversions.

Let's Elevate Your Media Presence

Ready to take your brand’s visibility to new heights? Partner with Barking Dog Marketing for strategic media buying that goes beyond the conventional, delivering results that matter. Contact us today to explore how our expertise can amplify your brand’s reach and influence.